Jewellery continues to be a bright spark amidst the Covid gloom that’s pervaded our lives these last two years. While the industry has faced its fair share of woes thanks to lockdowns and travel restrictions, it seems that many of us are turning to jewellery – a satisfyingly forever purchase if ever there was one – while holidays and restaurants have remained frustratingly off-limits.

Jewellery has always been an emotional purchase, but it seems we are keener than ever on saying who we are, with combinations of zodiac signs, birthstones and initials sprinkled liberally across our necks, ears and fingers. People want a talisman, something to hold onto that makes them feel safe in these uncertain times. Another aspect to that is positive messaging, and Tanika Wisdom, buyer at MatchesFashion, believes “feel-good mantras from the likes of Lauren Rubinski and Rosa de la Cruz” will continue to resonate with customers this year.